With change occurring constantly, it is particularly challenging for artists to keep their businesses thriving. Evolving your craft business is key.
A retreat is not only an event your customers will enjoy, it can be an effective marketing tool to help you increase profits and make valuable connections.
For US-based sellers, marketing to Europe is often the first step when selling overseas. It helps to understand the market and what customers are looking for.
For modern makers, crowdfunding with Patreon is the modern version of a patron — they hope.
If you’re planning a membership site, you’ll have many considerations such as content, cost, and community. Use this guide to find what is available.
Join award-winning quilter Rebecca Bryan and Alissa Norton, a former video producer for Craftsy, for a webinar about the nuts and bolts of producing a top notch online video class.
For the first time since it’s founding in 2005 Etsy has launched a second marketplace. Called Etsy Studio, the new platform focuses exclusively on craft supplies integrating DIY tutorials to help consumers find what they need to get creative.
Acquiring a sale costs money. Even if you’re pounding the pavement with “free” marketing, you’re spending your precious time that even money can’t buy back. Learn to use Facebook ads the RIGHT way once and for all. This session will be an amazing gift for your business.
Are you ready to reach a larger audience and generate a reliable source of revenue? Selling your work wholesale can grow your business in a huge way!
Shannon Okey created a Patreon project that could solve immediate problems and hopefully problems for myself and other knitwear designers long term.
A list of distributors for selling your craft product. A great resource if you’re working to reach a wider audience and more buyers!
Turn sponsor inquiries into new partnerships with our customizable media kit template. Have it ready to go the next time you need it!
Print on demand fabric company, Spoonflower, has set up shops on three online marketplaces as a way to expand its reach to new audiences. Spoonflower fabrics are now available on Etsy, Amazon, and eBay.
Fall of 2016 I closed our very successful quilt store, SPOOL. I was cutting short a business that was doing very well. Here’s why it was a good choice.
Looking to teach your passion nationwide? You can do it! You’ll need to build your reputation and establish yourself as a qualified and capable instructor.
Whether you have an ecommerce or a brick-and-mortar store, here are some Black Friday and Cyber Monday promotions to kick off the holiday shopping season.
As a blogger, publishing a gift guide helps your readers get their holiday shopping done and feel good about what they’re buying.
Earning a living as a craft industry professional requires creativity and diversification. Monetizing utilizes the power of your community as an income.
Craft Industry Alliance chats with Vanessa Vargas Wilson, Crafty Gemini YouTube star and creative entrepreneur, about innovative business diversification.
Craft affiliate program managers are looking for bloggers with passion and genuine connection with their product to share with their audience.