Being Inclusive and Accountable in Craft Industry Marketing

The craft industry is a perfect microcosm of the larger tensions that are pulsing through our national and global cultures in 2017: racial, social, economic. And corporations everywhere—their advertising choices, their mistakes, and their responses to those mistakes—are often the battlegrounds where those tensions come to the forefront.

2017 Social Media Image Sizes At-a-Glance

Part of having a polished visual face for your brand online is having beautiful images. Here’s a handy guide to all of the image sizes and types required.

10 Ways Craft Businesses Can Drive More Sales from Pinterest

Why should crafters care about Pinterest? Because Pinterest is probably the best place that a crafter can reach customers online. Tailwind is a social media scheduling tool that allows you to make the most of Pinterest and Craft Industry Alliance members get a discount as part of our new member benefits.

10 Free Apps to Help Your Run Your Creative Business

Running a business online can feel overwhelming. There are so many apps available it’s hard to know what to choose. Fiona Pullen recommends 10 free apps that make it easier to manage your business day to day.

Go Live: The Potential of Live Streaming for Craft Businesses

“We’re entering this new golden age of video,” Mark Zuckerburg recently told BuzzFeed News. “I wouldn’t be surprised if you fast forward five years and most of the content that people see on Facebook and are sharing on a day-to-day basis is video.”

Art, Life, and Work Quotes for Social Media

Quotes might be everywhere in social media, but it’s because they are so very effective! We’ve put together a bunch of art, life and work quotes for you to use and share as you wish!

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