January 2, 2018
This webinar is a primer on planning a video, writing a script, shooting, and editing for your creative business by expert Joy Macdonnell.
Taking the time to treat each person who purchases something from your craft business with care will convert first-time customers into loyal fans who will make repeat purchases from your shop and tell their friends.
In this webinar, we’re talking about tips for planning and conducting a great craft workshop with Carole Lyles Shaw. Carole spent over 25 years as an international corporate trainer and a “trainer of trainers” before she started teaching quilting workshops. Carole will share some lessons learned about planning for success and handling challenging situations in your workshops.
Priscilla Castro is the brand partnership manager at Planoly. In this webinar, she shares techniques for using your social media to the utmost potential.
Maddie Kertay of BadAss Quilters Society tells us about Quilt Market trends, what was new this year, and what she loved.
Are you prepared to protect and defend your art? We’ve rounded up a collection of resources to help.
Heather Grant is the Director of Marketing & Programming for the Modern Quilt Guild (MQG). She’s one of a handful of staff members who run the organization that includes over 12,000 members and 200 chapters around the world. I met with Heather to talk about Fresh Quilting, the MQG’s quilting show on PBS. I wanted to know how the show came about and how it was going.
We’ve created this very low-tech solution for keeping track of your social media efforts. We suggest focusing on one platform for a couple of weeks to see how your community engages with different types of posts at different times of day.
Are you ready to create beautiful images for your shop, patterns, marketing or book? It is time to have a photo shoot! Whether you do your own photography or hire a professional, this webinar is a primer on planning photography for your creative business, to take it to the next level.