fbpx

All About Barcodes: A Quick-Start Guide

Adding barcodes to product packaging can help craft business owners expand their reach. While some entrepreneurs run a successful craft business from their home, others will be looking to vend at retail stores and online giant Amazon. For this reason, they may eventually shop for proper barcodes.

How to Sell Body Care Products on Etsy

Following federal regulations, using proper product labels, and shopping for business insurance are important considerations for body care sellers on Etsy.

Best Practices for Teaching on Skillshare

Skillshare, an online learning community for creators, offers 27,000 online classes with a focus on design and illustration, entrepreneurship, business, photo and film, writing, and crafts, among other topics.

Strategies for Encouraging More Reviews

Whether you choose to collect reviews organically or take a more active role in tracking customer feedback, here are some honest and helpful strategies for reminding people to take the time and write a review.

Outsourcing Social Media Work: Tips Before You Hire

Pinning to Pinterest, posting to Instagram, and sharing to Facebook Groups can take hours and hours per week. When your business expands to the level that you’re able to hire outside help, you may consider outsourcing this kind of social media work. But how do you find a social marketer who understands the craft business and train them to communicate for your brand?

Best Practices for Using Pinterest Promoted Pins

Most Pinterest users who have upgraded to a free business account can purchase ads in the form of Promoted Pins. These ads can help boost traffic and brand awareness in a way that caters to creative business owners.

Ethical Dilemmas of Providing Free Content

In the race to gain blog readers and newsletter subscribers, the craft industry has adopted the motto of “free.” They hope offering free patterns as lead magnets will lead to future sales. Many in the industry aren’t buying it. Others still feel that approach works.

Pin It on Pinterest