Read 10 tips – from what you can do immediately to what you can do when the crisis is over – from Craft Industry Alliance, complete with resources to help you ensure your small craft business stays connected to customers during this public health crisis.
The fact that Etsy surpassed its financial goals in 2019 should have been the biggest news coming from the company’s fourth-quarter earnings call last week, but the changes it’s making to offsite advertising have stolen the spotlight.
Makers are crafting medical device covers that are fun and functional, pretty and sexy, blinged and personalized for everything from ostomy bags and PICC lines to slings, eye patches, even baby helmets.
In this opinion piece Abby Glassenberg explains why she’s onboard with Etsy’s new Offsite Ads program.
Etsy’s Order Dissatisfaction Rating, or ODR, launched at the end of 2019, is a way to monitor seller’s customer service satisfaction and sellers can see how they’re doing on an ongoing basis.
Lion Brand Yarn Studio in New York will close their doors on April 2, 2020, after 11 years selling yarn at their Union Square store.
Lauren Dahl’s online course, Pattern Workshop, has taught thousands of aspiring sewing pattern designers to digitally draw and grade pattern templates.
In this webinar, SEO expert Kelly Holmes explains the most important things you can do as a website owners to ensure that you’re getting organic search traffic from Google.
In this podcast interview, Felicia Lo of SweetGeorgia Yarns talks about how she built her business from her kitchen table into a thriving indie yarn dyeing studio with multiple employees and an online school.
Row By Row Experience has been relaunched as Quilters Trek, an inclusive shop hop that encourages quilters to visit brick-and-mortar quilt shops all summer long.
In this webinar, Etsy expert Sarah Sewell helps three Craft Industry Alliance members to optimize their Etsy shops.
Setting up an Amazon Influencer page is a great way to share your favorite things with your followers, earn income from affiliate marketing, and share your affiliate links in your newsletter without breaking the Amazon Affiliate program terms of service. Find out how in this helpful post from Shannon Fraser.
Adding barcodes to product packaging can help craft business owners expand their reach. While some entrepreneurs run a successful craft business from their home, others will be looking to vend at retail stores and online giant Amazon. For this reason, they may eventually shop for proper barcodes.
Nina Shope is a fiber artist who has created a collection of Frida Kahlo art dolls and embroideries that she sells in her Etsy shop, SnapDragonOriginals. Her Etsy shop received a takedown notice from FKC and she decided to fight back.
Selling gift cards can help you boost your holiday sales. They’re the ideal last-minute gift and shoppers with a gift card tend to spend more than they would have otherwise. Read these tips to add gift cards to your product mix this year.
Amazon Handmade has waived the $39.99 monthly fee for sellers indefinitely making the platform a solidly affordably place for artisans to sell their work.
At Yarnology, a brick-and-mortar yarn shop in Winona, Minnesota, creating community is the primary goal. Owners Gaby Peterson and Kelly Momsen work hard to create an environment where everyone is welcome.
Fulfillment by Amazon (Amazon FBA) allows businesses to send their handmade items in bulk to a shipping center and have Amazon fulfill those orders directly.
Indiesew is an online marketplace and gathering spot for modern garment sewists. Founder Allie Olson has developed a smart business model that allows for users to share their makes, shop for patterns and fabric, and delve deeper into the hobby they love.
Amid shipping policy changes, a new consolidated ad platform and a surprising acquisition, Etsy and its CEO are feeling optimistic.