ArtFire to Shut Down at the End of 2021
The handmade marketplace ArtFire will be shutting down at the end of 2021.
Navigating the Supply Chain Crisis: How to Minimize Supply Disruptions to Your Business
During supply chain disruptions like we’re now experiencing, having a detailed understanding of your business’s supply needs and how to adapt, can mean the difference between success and failure.
2021 Holiday Gift Guide: Support Makers, Shop Small
In our 2021 Holiday Gift Guide featuring products and services from our members, you’ll find something unique and special for everyone on your list.
Beyond Ravelry: Pattern Platforms for Knitting and Crochet Designers
Over the years, Ravelry has dominated the independent sellers market for its ease of use and large database. However, a combination of factors has seen designers turn to additional sales outlets. We look at what’s available.
Increase Your Newsletter Sign Ups With These Easy Tips
We break down steps you can take to build your newsletter list, including offering a compelling sign up incentive, creating a clear call to action, and featuring extra-special limited-time offers.
The Supply Chain Bottleneck Impacts the Crafts Industry
Hold on to your supplies, whether needles and thread, yarn, fabric, or templates. The supply chain bottleneck means getting necessary tools and stock is taking longer than before.
Selling Live on Facebook: A Quick-Start Guide
Selling live on Facebook can be a fantastic way to create a personalized shopping experience for your customers. Here’s a guide to getting started.
How to Succeed as a Brick-and-Mortar Retailer
In this panel discussion, we dive into what makes a brick-and-mortar retail shop successful including curating the product assortment, building community, training staff, running special events, and more.
IKEA Hacks for Craft Show Displays
Craft show vendors can find many useful and inexpensive items at IKEA to use in their displays. Take a look at these IKEA hacks for your craft show setup to sell art prints, jewelry, pottery, clothing, home décor, and more!
Michaels to Launch No-Fee Marketplace for Craft Supply Sellers
Art and craft supply retailer, Michaels, has announced on its website that it will be launching a marketplace for third-party craft supply sellers, the Michaels Marketplace.
An Evaluation of Etsy’s New Star Seller Badge Program
Etsy rolled out a new Star Seller Badge at the start of September. Sellers have had impassioned responses, including one who wrote a detailed forum post which we have permission to republish here.
How to Choose the Best Platform for Your Website
Choosing the right website builder for your business can be overwhelming. We examine all of the major platforms, exploring features and pricing.
Getting into the Custom Mug Business: All About Sublimation Printing
Etsy shops selling customized mugs, apparel, and other items are all the rage. The popular technique called sublimation or heat press printing is behind it all. Learn how it works.
4-Step Formula For Facebook Ad Success with Liz Boer
In this webinar, marketing strategist and sales funnel coach Liz Boer will demystify Facebook ads. Learn to create personalized ads powered by data so you can reach people at the right time in their customer journey.
9 Shipping Tips and Tricks for Small Business Owners
Most craft business owners need to set up systems to pack and ship items efficiently and as inexpensively as possible. Use these 9 tips and tricks to get your shipping processes up and running.
Go Imagine a Marketplace that Helps Charities: Jon Lincoln Did
When it comes to businesses, Jon Lincoln is a wide-ranging maker. The Boston-area entrepreneur has launched a comedy club, as well as a document manager for insurance companies. But his latest product, Goimagine, is a maker marketplace with a difference.
The Return of the In-Person Craft Show
As more states lift restrictions on in-person gatherings, craft fairs and trade shows are coming back. We talk with attendees and organizers about what they’re anticipating.
Etsy to Acquire Resale Marketplace Depop
Etsy announced yesterday that it is acquiring resale marketplace, Depop, for $1.6 million. We look at why they made this acquisition and what it might mean for sellers.
Etsy SEO Checklist
If you sell on the marketplace, understanding how Etsy search works and optimizing your listings for the algorithm will improve your views, likes, and sales. Use this checklist to improve your SEO on Etsy.
How to Get Found in Etsy Search
If you’re an Etsy seller, learning how to get your items found in search is fundamental to finding success on the platform. The good news is that you, as a seller, have control over the most important factors in search placement. Learn how to get found in an Etsy Search in this in-depth how-do.