Michaels to Launch No-Fee Marketplace for Craft Supply Sellers
Art and craft supply retailer, Michaels, has announced on its website that it will be launching a marketplace for third-party craft supply sellers, the Michaels Marketplace.
An Evaluation of Etsy’s New Star Seller Badge Program
Etsy rolled out a new Star Seller Badge at the start of September. Sellers have had impassioned responses, including one who wrote a detailed forum post which we have permission to republish here.
How to Choose the Best Platform for Your Website
Choosing the right website builder for your business can be overwhelming. We examine all of the major platforms, exploring features and pricing.
Getting into the Custom Mug Business: All About Sublimation Printing
Etsy shops selling customized mugs, apparel, and other items are all the rage. The popular technique called sublimation or heat press printing is behind it all. Learn how it works.
4-Step Formula For Facebook Ad Success with Liz Boer
In this webinar, marketing strategist and sales funnel coach Liz Boer will demystify Facebook ads. Learn to create personalized ads powered by data so you can reach people at the right time in their customer journey.
9 Shipping Tips and Tricks for Small Business Owners
Most craft business owners need to set up systems to pack and ship items efficiently and as inexpensively as possible. Use these 9 tips and tricks to get your shipping processes up and running.
Go Imagine a Marketplace that Helps Charities: Jon Lincoln Did
When it comes to businesses, Jon Lincoln is a wide-ranging maker. The Boston-area entrepreneur has launched a comedy club, as well as a document manager for insurance companies. But his latest product, Goimagine, is a maker marketplace with a difference.
The Return of the In-Person Craft Show
As more states lift restrictions on in-person gatherings, craft fairs and trade shows are coming back. We talk with attendees and organizers about what they’re anticipating.
Etsy to Acquire Resale Marketplace Depop
Etsy announced yesterday that it is acquiring resale marketplace, Depop, for $1.6 million. We look at why they made this acquisition and what it might mean for sellers.
Etsy SEO Checklist
If you sell on the marketplace, understanding how Etsy search works and optimizing your listings for the algorithm will improve your views, likes, and sales. Use this checklist to improve your SEO on Etsy.
How to Get Found in Etsy Search
If you’re an Etsy seller, learning how to get your items found in search is fundamental to finding success on the platform. The good news is that you, as a seller, have control over the most important factors in search placement. Learn how to get found in an Etsy Search in this in-depth how-do.
Point of Sale Systems: What are They and Why Do You Need One?
If you’re a crafty business owner that is selling goods or services, you need some way to process and track your sales transactions. These are point of sale (POS) systems and include the software you’re using to manage your sales transactions, inventory, customer relations, marketing efforts, and more, as well as the hardware you’re using to accomplish these tasks.
Hosting a Live Streaming Shopping Event: The Next Big Retail Trend
Do you host live streams or virtual shopping events? If you don’t already, rethink that strategy since live stream shopping is the next big retail trend. Here’s how to get started.
Legal Building Blocks: The Consignment Agreement
A consignment agreement is important when you’re leaving your goods in the possession of an authorized third party to sell. Kiffanie Stahle walks you through the short form and long form agreements so that you can protect your products or artwork.
Local Yarn Store Day is Returning April 17, 2021
Local Yarn Store Day is a special event designed to bring consumers into local yarn stores. It’s taking place for the fourth time and will be held this year on April 17, 2021.
Etsy’s Blockbuster Pandemic Year
Product sales on the craft marketplace Etsy more than doubled in 2020, to $10.3 billion making this a blockbuster year.
Threadymade Serves Up Pleated and Smocked Fashion Kits By Mail
Threadymade is a new craft kit company that provides pre-pleated and smocked fabrics for garment sewing at home
The Biggest Threat to Etsy at 15? Becoming Just Another Marketplace
According to Abby Glassenberg, Etsy is facing a crisis of resellers that threatens to erode the value of the marketplace’s brand.
The Ins and Outs of Selling Your Handmade Products with Uncommon Goods
Uncommon Goods is a catalog and website known for unique and quirky gifts. For makers, selling wholesale to Uncommon Goods can be a great opportunity to find a new, and large, audience.
SEWN Magazine: Stitched Together with Love
Roberta Wax profiles Michelle Morris, creator of SEWN Magazine, a fashion-forward, inclusive publication full of gorgeously photographed clothes and accessories, interviews with designers, and sewing tips and pattern resources.