Do the words “content calendar” induce an anxiety attack or make you roll your eyes? Although it may seem like an extra step, using a content calendar to organize and plan your posts and can help you think ahead and share content that’s relevant to your audience all year long. Most of all, using a content calendar allows you to reflect on your efforts and measure the effectiveness of your work so that you can improve over time. Here are some considerations to think through when choosing a content calendar for your creative business.
Although getting hacked is a horrible experience, there could be a silver lining of sorts. Some creative business owners find that easing up on social media frees them up to focus on their primary handcraft, and allows them to plan, strategize, and research effective business practices, while still marketing effectively enough.
Along the journey of my daily art creation, I did a lot of things right, many of them by accident, but together these tools helped me start and maintain a daily practice.
Throughout 2018 we’ll be bringing you curated lists of books for craft business owners. Erin Dollar, founder of Cotton & Flax, a home decor products company based in California, is an avid reader with a library of books to share. She’ll be choosing a selection each season and describing what each book has to offer. Erin is here today sharing her spring book picks!
As creative business owners, we have to keep on top of many things at once. Sometimes it can feel like we spend more time tied to the computer than crafting, and that’s not a great feeling! Fiona Pullen is the owner of The Sewing Directory and the author of Craft a Creative Business. She uses a series of apps to stay productive and organized and work more efficiently. Learn to use a few of these apps and you’ll free up the time to focus on what you really enjoy.
Do you find yourself writing the same types of emails over and over again for your business? Programs Like Gmail’s Canned Responses and Text Expander can help you streamline your approach to answering emails, and free up more time for marketing, shipping orders, or anything else that might need attention your business. I use canned responses to speed up replies to wholesale requests, client questions, customer support, job applicants, and more.
New Year’s resolutions are a wonderful way to “should” on ourselves. Life coach Alissa Norton has stopped making these resolutions, and doesn’t recommend them to her clients, either. Not because they aren’t kept, but because she believes that to move forward, we must first let go. And sometimes, that’s the hard part.
She’s created a a Not to Do List instead and hopes to inspire others to do the same.
Throughout 2018 we’ll be bringing you curated lists of books for craft business owners. Erin Dollar, founder of Cotton & Flax, a home decor products company based in California, is an avid reader with a library of books to share. She’ll be choosing a selection each season and describing what each book has to offer. To kick things off here is Erin with our winter book picks!
Evernote is one of the best organizational apps out there. Hanna Lisa shares her experience and expert tips on how to use Evernote to bring structure to your creative business.
Payroll services can keep you on track, keep you compliant, and save you time. Time card apps can help you and your employees and contractors keep track of their hours.
WeWork and other coworking companies are popping up all over the place. How can you know if an environment like this might be right for you? Here’s a look at the pros and cons.
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