fbpx

How to Increase Your Shop’s Conversion Rate

Your site’s conversion rate is a metric that tells you how much of your traffic converts to paying customers and optimizing it is an efficient way to make more sales.

Shopify Made Simple for Craft Businesses

In this webinar, Shopify expert Shelley Easter will walk you through setting up a Shopify shop including choosing a theme and apps, transitioning from Etsy, using the Shopify POS, and more.

What are Pinterest Story Pins?

Story Pins give users a new, in-depth way to display content on the social platform rather than just a snapshot by uploading an entire DIY as a single pin.

Knitrino is an App Poised to Disrupt the Knitting World

Knitrino is a new app that aims to disrupt the knitting pattern world by integrating all of the information a knitter needs including row-by-row pattern instructions, a progress keeper, a note-taking feature, and a colorwork option that shows color charts in the knitter’s selected yarn colors.

How to Make Your Website ADA Compliant: A Basic Guide

Curious about ADA requirements for business websites? An increasing number of plaintiffs are filing claims for damages against businesses, alleging that their websites aren’t accessible to all. Take your first steps at making your digital presence compliant with the ADA.

ODR on Etsy: What Sellers Need to Know

Etsy’s Order Dissatisfaction Rating, or ODR, launched at the end of 2019, is a way to monitor seller’s customer service satisfaction and sellers can see how they’re doing on an ongoing basis.

Getting Started with IGTV

Use these IGTV tips to learn how to share long-form videos with your Instagram followers.

COPPA for Crafty YouTubers: What You Need to Know

A new YouTube settlement with the FTC could have major implications for craft business channels if they don’t comply with marking their channels as “child directed.” Find out how COPPA may impact your YouTube channel.

Why Etsy’s New Free Shipping Policy is Good for Your Business

Etsy announced today that free shipping will soon become a core part of the shopping experience. “By making free shipping the norm on Etsy, rather than the exception, we’ll connect more people with items that they love,” CEO Josh Silverman stated in a press release. Here’s why this policy might be a good thing for your business.

How to Protect Your Social Media Accounts from Hackers

How much time have you spent growing your social media audience? What would you do if it all disappeared tomorrow? And what can you do to protect yourself? Over the past few weeks, a few prominent craft business owners have had their Instagram and Facebook accounts hacked and deleted. Take these steps to fend off similar attacks.

Getting Set Up On Shopify: A Quick Start Guide

Shopify is a premier ecommerce platform and one that I recommend to many small businesses. Here are reasons I think you should set your shop up on Shopify, as well as some quick-start steps you can take right now.

Pin It on Pinterest