AI for Small Business Marketing: Your Essential Guide
Learn the basics of AI and how to apply them in your business. Use these AI prompts specific to small business owners.
AI Prompt Toolkit for Craft Business Owners
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Yarn Industry News Update: July 2020
Each quarter we round up the latest news from the yarn industry including acquisitions, closures, bankruptcies, events, and more.
Yarn Industry News Update: April 2020
Once per quarter Stacey Trock rounds up news from the yarn industry and in the spring of 2020 most of the news revolves around COVID-19 cancellations as well as the ingenuity and innovation the crisis has inspired in yarn-based businesses.
Knitrino is an App Poised to Disrupt the Knitting World
Knitrino is a new app that aims to disrupt the knitting pattern world by integrating all of the information a knitter needs including row-by-row pattern instructions, a progress keeper, a note-taking feature, and a colorwork option that shows color charts in the knitter’s selected yarn colors.
How the Australian Wildfires Are Impacting Creative Business Owners
The Australian bushfires are severely impacting creative small businesses during the busiest tourist season of the year. We talk to a yarn store, cupcake shop, wedding photographer, and illustrator to find out how they’re getting by.
Yarn Industry News Update: January 2020
Catch up on what’s happening in the yarn industry including increased fragmentation, boycott lists, ‘craft dabbling’ and fundraisers for Australia in our latest yarn industry news update from Stacey Trock.
How Malabrigo Yarn Company Became a World-wide Beloved Brand
Malabrigo is one of the few companies that has successfully executed hand-dyeing on a massive scale — something typically done by small, independent and one-person operations.
Tips to Prepare, Value and Sell Your Craft Business
Selling your business can be a complicated and involved process, but careful planning can greatly ease the amount of work involved.
When Should You Hire Help?
Most of us begin our businesses as one-person shows. We make our product, take the photos, make the listings on Etsy and answer the emails. And that’s great! Starting small (with as little debt as possible) is a good way to begin your business. You’re agile with your product, can test what’s working with your customers and get a hands-on feel for what needs to change. But at some point it may be wise to hire help so that you can grow and professionalize. Here’s how to know when.