In the wake of h + h 2019, the biggest trade craft fair for the German market, the German industry association, Initiative Handarbeiten, has published a review of the German craft market over the last 5 years.
Mood boards are a wonderful tool to get un-stuck, organized, or inspired. Use a mood board to tighten your vision for a project and refine the aesthetic.
Ravelry and Instagram enable knitters to connect with like-minded folks from across the globe and get inspired by projects outside their immediate circle. Together they’re having an lasting impact on yarn shops in Europe.
The temperature is getting colder, the leaves are turning, and we knitters start gravitating towards casting on more and more sweaters – perfect time to attend a knitting festival.
Last weekend (Sep 30 & Oct 1), Berlin Knits – organized by Marion Bulin and Stefanie Palm, owners of online-only yarn shop Yarn Over Berlin – attracted a huge crowd of both Germany- and Europe-based knitters. Our European special correspondent, Hanna Lisa Haferkamp, was there and brings us this report.
For US-based sellers, marketing to Europe is often the first step when selling overseas. It helps to understand the market and what customers are looking for.
Learn how to connect with makers in your local area and create a creative business meetup!