Nothing sells a product better than word of mouth from a trusted source – whether it’s a restaurant to try, a movie to see, or a craft product to buy – which is why brand ambassador programs are so successful.
Writing a professional bio can be intimidating. Whether it’s a short bio on a website, an “about me” column on a blog, or a one-liner for an article, it’s tough to write about ourselves, ‘cause, heck, no one likes a bragger.
But your bio is an important business tool, whether you are introducing yourself to potential customers and clients or to a potential boss. A good bio tells someone why you are the right person for the job, why he or she should buy your products, why you are the perfect one to write an article or book, teach a class, create a design, etc.
Sitting too long is bad for your health, and for craft business owners this problem is compounded because both our jobs and our hobbies often involve sitting. Running your own business is hard enough under ordinary circumstances. Throw in a chronic illness and the challenges multiply. For instance, it’s difficult to work when you don’t feel well; energy and focus is hard to maintain; medical insurance can be expensive; and you’re not always productive, which cuts into your bottom line.
Reuse, repurpose, and recycle is more than a slogan at SCRAP USA — it’s a business model that aims to make creative reuse stores a sustainable endeavor applicable to any community.
Amy Oxford has been a professional rug maker for 30+ years, selling her rugs, operating a business for supplies, creating kits and patterns, and teaching.
Crafters spent about $36.2 billion dollars on creative products in 2017, mostly at physical stores but also on the internet and through catalogs, according to a study commissioned by the Association For Creative Industries (AFCI). Learn more of the results from this study, plus get a glimpse into trends and new products spotted at Creativation 2018 in Phoenix.
The Canadian couple behind Low Poly Crafts is taking low poly art higher, creating 3D do-it-yourself kits that are fun, artistic, and relaxing to make.
Not quite a planner, more than a journal, definitely not a calendar. The Bullet Journal® is a trendy combination of all those, but oh, so adaptable, with a cult-like following of devotees, from busy moms and college students to artists and professionals of all ages.