How to Choose the Best Platform for Your Website
Choosing the right website builder for your business can be overwhelming. We examine all of the major platforms, exploring features and pricing.
Organize Your Creative Business Using Airtable with Shannon McNab
In this webinar, surface designer and online instructor Shannon McNab will introduce you to Airtable, an app that she uses to organize her entire creative business. You’ll learn how you and your team can keep track of all your important information, allowing you to streamline your business and put some of your admin tasks on autopilot.
Point of Sale Systems: What are They and Why Do You Need One?
If you’re a crafty business owner that is selling goods or services, you need some way to process and track your sales transactions. These are point of sale (POS) systems and include the software you’re using to manage your sales transactions, inventory, customer relations, marketing efforts, and more, as well as the hardware you’re using to accomplish these tasks.
Mobile Payment Processing Cost Comparison
We’ve compared some of the most popular mobile processing services so you can choose wisely. See the table for an explanation of each field.
Hosting a Live Streaming Shopping Event: The Next Big Retail Trend
Do you host live streams or virtual shopping events? If you don’t already, rethink that strategy since live stream shopping is the next big retail trend. Here’s how to get started.
Do I Need QuickBooks? How to Evaluate and Choose a Bookkeeping Software
At some point, your business has passed a milestone that made it feel more real and more business-y than ever before. At this point, you looked at your business with fresh eyes and perhaps you wondered… “Do I need QuickBooks?” Here’s how to know.
Build Your Business with a Membership Site
Learn to create a membership site for your business. Sarai Mitnick (Seamwork), Felicia Lo (School of SweetGeorgia) and Tanner Bell (Makers Gonna Learn) explain the ins and outs of building and marketing a successful membership.
Clubhouse: A Quickstart Guide
If you’re active on social media, you’ve probably heard of the new audio-only social media app, Clubhouse. Use your Quickstart Guide to familiarize yourself with how it works.
Want to Make Money with Your Newsletter? Try Substack
Substack is a new email marketing service that allows content creators to directly monetize their newsletters. Could this be a good option for craft-based businesses?
Creative Business Owner’s Gift Guide
Hey craft business owners! This gift guide is just for you. If someone has been asking you what you want this holiday, we know you’ll find some things on this list that you’ll need and love. Treat your business (and yourself) to something fun this holiday season!
Keeping Up with the Instagram Algorithm
If you’re struggling to get your small business noticed on Instagram, you’re not alone. Constant updates to the app’s layout and the ways it measures engagement have been making social media management difficult for independent makers.
Creative Business Owner’s Gift Guide
Hey craft business owners! This gift guide is just for you. If someone has been asking you what you want this holiday, we know you’ll find some things on this list that you’ll need and love. Treat your business (and yourself) to something fun this holiday season!
Getting Started With Instagram Reels
Instagram Reels is a new feature on the platform and a competitor to TikTok. Learn how to create these 15-second video clips set to music to make engaging videos for your audience in this step-by-step tutorial.
Why Crafters Are Flocking to TikTok
Learn how crafters are leveraging the TikTok platform to increase their exposure and expand their audience on social media.
How to Use Acuity Scheduling for Your Craft Business
Acuity Scheduling is a powerful tool for craft business owners looking to find automated ways for students and clients to book time for classes and other types of appointments. Here’s how it works.
Gen Z Bypasses Etsy for Depop, a New Marketplace for Handmade
Depop is a new mobile marketplace with 21 million users, 90% of whom are 26 years old or younger. Crafters are finding success selling handmade goods on Depop, a competitor with Etsy.
How to Create Effective Google Ads: A Quick Start Guide
Using Google Ads is a tempting strategy for getting found in search, letting you skip to the head of the line if you play your keywords right. Here we break down how these ads work, who they’re for, and how to create an effective one.
KnitChats Offers Real-Time Knitting Support, Plus a Vibrant Online Community
KnitChats offers real-time support and community to knitters. Expert instructors are on-hand to answer questions and help guide knitters through each step in their projects.
A Comparison of Online Course Platforms
Online course platforms, of which there are more than three dozen, can be divided into four categories: stand-alone platforms, all-in-one platforms, marketplace platforms and WordPress plug-ins. The ones chosen for this article are those most fitting for craft entrepreneurs.
Shining a New Light on Sewing: The Growing Trend of Sewing with Projectors
An emerging group of industrious sewists are now projecting patterns directly onto fabric eliminating the paper all together.