Nov 24, 2020
Hey craft business owners! This gift guide is just for you. If someone has been asking you what you want this holiday, we know you’ll find some things on this list that you’ll need and love. Treat your business (and yourself) to something fun this holiday season!
Nov 23, 2020
If you’re struggling to get your small business noticed on Instagram, you’re not alone. Constant updates to the app’s layout and the ways it measures engagement have been making social media management difficult for independent makers.
Nov 22, 2020
Hey craft business owners! This gift guide is just for you. If someone has been asking you what you want this holiday, we know you’ll find some things on this list that you’ll need and love. Treat your business (and yourself) to something fun this holiday season!
Sep 14, 2020
Instagram Reels is a new feature on the platform and a competitor to TikTok. Learn how to create these 15-second video clips set to music to make engaging videos for your audience in this step-by-step tutorial.
Sep 2, 2020
Learn how crafters are leveraging the TikTok platform to increase their exposure and expand their audience on social media.
Aug 21, 2020
Acuity Scheduling is a powerful tool for craft business owners looking to find automated ways for students and clients to book time for classes and other types of appointments. Here’s how it works.
Aug 18, 2020
Depop is a new mobile marketplace with 21 million users, 90% of whom are 26 years old or younger. Crafters are finding success selling handmade goods on Depop, a competitor with Etsy.
Aug 6, 2020
Using Google Ads is a tempting strategy for getting found in search, letting you skip to the head of the line if you play your keywords right. Here we break down how these ads work, who they’re for, and how to create an effective one.
Jul 21, 2020
KnitChats offers real-time support and community to knitters. Expert instructors are on-hand to answer questions and help guide knitters through each step in their projects.
Jun 16, 2020
Online course platforms, of which there are more than three dozen, can be divided into four categories: stand-alone platforms, all-in-one platforms, marketplace platforms and WordPress plug-ins. The ones chosen for this article are those most fitting for craft entrepreneurs.
Jun 2, 2020
An emerging group of industrious sewists are now projecting patterns directly onto fabric eliminating the paper all together.
May 14, 2020
In this webinar, Shopify expert Shelley Easter will walk you through setting up a Shopify shop including choosing a theme and apps, transitioning from Etsy, using the Shopify POS, and more.
May 11, 2020
Artisan retailers and craft shops are connecting with customers via virtual personal shopping appointments, amid temporary store closures due to COVID-19.
May 6, 2020
In this panel discussion, three craft business owners with large Instagram followings explain how they use the platform to build an engaged audience.
Apr 14, 2020
Knitrino is a new app that aims to disrupt the knitting pattern world by integrating all of the information a knitter needs including row-by-row pattern instructions, a progress keeper, a note-taking feature, and a colorwork option that shows color charts in the knitter’s selected yarn colors.
Feb 16, 2020
Use these IGTV tips to learn how to share long-form videos with your Instagram followers.
Jan 28, 2020
Lauren Dahl’s online course, Pattern Workshop, has taught thousands of aspiring sewing pattern designers to digitally draw and grade pattern templates.
Dec 19, 2019
A new YouTube settlement with the FTC could have major implications for craft business channels if they don’t comply with marking their channels as “child directed.” Find out how COPPA may impact your YouTube channel.
Dec 2, 2019
In this webinar, SEO expert Kelly Holmes explains the most important things you can do as a website owners to ensure that you’re getting organic search traffic from Google.
Oct 30, 2019
Setting up an Amazon Influencer page is a great way to share your favorite things with your followers, earn income from affiliate marketing, and share your affiliate links in your newsletter without breaking the Amazon Affiliate program terms of service. Find out how in this helpful post from Shannon Fraser.