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How (and When) to Hire a Business Coach

For many small business owners, hiring a business coach can help you develop leadership skills, overcome overwhelm, and create the company culture you want. Learn how and when to hire a business coach.

How to Write a Diversity and Inclusion Statement for Your Business

Over the past year, there have been many conversations centered on change through diversity, equity, and inclusion, and social justice. This increased focus has given forward-thinking businesses the mandate to develop a brand strategy that addresses the diverse and evolving customer needs and expectations. One important starting point is drafting a diversity and inclusion statement for your website.

Is Your Hiring Process Helping or Hurting Your Business?

Whether you are hiring your first employee, or you already have a staff of hundreds, recruiting best practices are critical for your business. Strong recruiting practices have significant benefits for any organization.

Transitioning Employees to Remote Work

Even as COVID-19 health and safety restrictions are relaxed, many companies intend to shift employees to remote work permanently. Could your creative business benefit from transitioning employees to remote work?

Being the Boss without Being Bossy: Managing Your First Hire

So often when we start our creative business venture we start out alone. We are the creative force behind the business, the chief cook and bottle washer, the lone ranger. And for a time, that is good. But as the business grows and becomes more successful, there is a shift. Time becomes more precious and you begin to worry about getting it all done.

Outsourcing Social Media Work: Tips Before You Hire

Pinning to Pinterest, posting to Instagram, and sharing to Facebook Groups can take hours and hours per week. When your business expands to the level that you’re able to hire outside help, you may consider outsourcing this kind of social media work. But how do you find a social marketer who understands the craft business and train them to communicate for your brand?

Putting the Kids to Work in Your Craft Business

The big order comes in and it’s all hands on deck to get it processed and out the door. Photographing, packaging, and post office visits. If you have kids in the house there is a good chance you asked them to help, just to get the work done and maintain a level of sanity.

Hiring and Working With a Virtual Assistant

It takes time to find the right virtual assistant, but it’s worth the effort. Once you’ve found a good match, you’ll wish you’d started the search sooner!

Are you Building a Business, or Creating a Job?

When anyone starts a new entrepreneurial venture, they generally believe they are starting a business. And by the general definition they are. But as time goes on, reality might say they have just created their own job.

When Should You Hire Help?

Most of us begin our businesses as one-person shows. We make our product, take the photos, make the listings on Etsy and answer the emails. And that’s great! Starting small (with as little debt as possible) is a good way to begin your business. You’re agile with your product, can test what’s working with your customers and get a hands-on feel for what needs to change. But at some point it may be wise to hire help so that you can grow and professionalize. Here’s how to know when.

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