Dec 18, 2018
Hey craft business owners! This gift guide is just for you. If someone has been asking you what you want this holiday, we know you’ll find some things on this list that you’ll need and love. Treat your business (and yourself) to something fun this holiday season!
Nov 15, 2018
As a creative person and a small business owner, you may have wondered how you can photograph yourself and still put your best digital foot forward. Getting professional photos is a great option, but sometimes you just need to take a quick shot to help market your business. We asked a professional photographer for expert tips on taking great selfies. Here’s what she told us!
Sep 12, 2018
When marketing, we have 3 seconds to grab a person’s attention. 3 seconds! With all of the noise that is out there in social media and in a saturated freebie market, how can you make sure your vision stays clear and your product doesn’t get lost? Photography for your business is a big undertaking. The […]
Jul 17, 2018
Social media strategist and video creator Jennifer Priest recently led a webinar for CIA called Know What Works: Make Videos that Capture Attention. She put together this list of suggested video equipment for all skill levels.![How to Get Started with Overhead Videos … At Any Skill Level]()
Jul 9, 2018
Stock photo sites are an incredible source of imagery for use in all sorts of online spaces including advertisements, social media campaigns, websites, and blogs and they can also come in handy for print campaigns. I found more than four dozen stock photography sites offering millions of photos, illustrations, vectors, and videos on almost every subject matter imaginable. Some of these sites charge a monthly or yearly fee, and some have restrictions on how the images can be used. To make things simpler we’ve narrowed down the offerings to eight high-quality stock photo sites with images relevant to craft-based businesses where almost every image is free to use as you see fit.
Dec 5, 2017
Hey craft business owners! This gift guide is just for you. If someone has been asking you what you want this holiday, we know you’ll find some things on this list that you’ll need and love. Treat your business (and yourself) to something fun this holiday season!
Oct 4, 2017
Are you ready to create beautiful images for your shop, patterns, marketing or book? It is time to have a photo shoot! Whether you do your own photography or hire a professional, this webinar is a primer on planning photography for your creative business, to take it to the next level.
Aug 1, 2017
Customers — and search engines — love videos. Getting your videos seen by your target audience starts with practicing search engine optimization for video.
Jul 6, 2017
It’s possible to create beautiful photographs of with your camera phone. Follow this advice and embrace the potential of your pocket-sized wonder.
Aug 2, 2016
We all have our own video equipment needs so we’ve created this document to help you organize your thoughts and create your own equipment wishlist.
Aug 2, 2016
With a whole industry full of video equipment, it’s hard to know where to start. We asked a few people we admire what kind of equipment they use.
Jun 7, 2016
Designers who create knitted or sewn garments often face the added challenge of finding and hiring models for photo shoots. It can be tough to find a model that has the right look, is experienced and at ease in front of the camera, and is also affordable. Read on for expert tips on how to do just that.
Mar 14, 2016
Visual imagery that makes an impact is vital to a company’s online success. This is a great collection of sources for stock images and fonts.
Dec 22, 2015
The first few episodes were rough. But I had a passion to teach beginners and what we lacked in process knowledge we made up for by being stoked about the project.