Due to COVID, Churchmouse Yarns Embarks on a New Chapter
Like many businesses, Churchmouse had to shutter its bricks and mortar location during the COVID-19 pandemic. The owners have decided not to reopen and instead to shift their business online.
Crafters Prepare for an Unusual Holiday Season
In light of COVID-19, crafters are gearing up for a holiday season that may be unlike any they’ve experienced before.
How to Increase Your Shop’s Conversion Rate
Your site’s conversion rate is a metric that tells you how much of your traffic converts to paying customers and optimizing it is an efficient way to make more sales.
Gen Z Bypasses Etsy for Depop, a New Marketplace for Handmade
Depop is a new mobile marketplace with 21 million users, 90% of whom are 26 years old or younger. Crafters are finding success selling handmade goods on Depop, a competitor with Etsy.
Ready or Not, Pandemic Pushes Retailers into E-commerce
When the COVID-19 pandemic caused retailers to shut down, many craft businesses were pushed to set up E-commerce for the first time which presented its own challenges.
How to Choose a Shopify Theme: A Quick-Start Guide
Shopify is the premier ecommerce platform and with so many themes it’s highly customizable. In this quick-start guide, Shopify expert Shelley Easter explains how to assess Shopify themes and ensure they’ll meet the needs of your business so you can make the right choice.
Applications Open for 2020 Etsy Design Awards
The second annual Etsy Design Awards began accepting applications today, inviting sellers to submit an item from their shop for a chance to win $15,000.
Michaels is Hurting Despite E-commerce Boom
With many retail stores required to shut down in the pandemic, Michaels saw a big bump in e-commerce but overall fell way short of expectations.
Shopify Made Simple for Craft Businesses
In this webinar, Shopify expert Shelley Easter will walk you through setting up a Shopify shop including choosing a theme and apps, transitioning from Etsy, using the Shopify POS, and more.
ODR on Etsy: What Sellers Need to Know
Etsy’s Order Dissatisfaction Rating, or ODR, launched at the end of 2019, is a way to monitor seller’s customer service satisfaction and sellers can see how they’re doing on an ongoing basis.