The home sewing industry is sorely lacking in good longitudinal data. The Association for Creative Industries does a survey every few years about the crafts industry as a whole, and Quilts, Inc. does the same for quilting but granular data about the sewing pattern market is very hard to come by. This makes it hard to know how the industry is changing.
Those of us who are involved in the sewing community know that over the past 10-15 years independent sewing pattern designers have poured onto the scene, many of them creating thriving businesses with lots of momentum. This year, I think we’re seeing hard evidence of their impact on the industry for the first time.