Show Report: Spring Quilt Market 2017, St. Louis
Spring Quilt Market took place this past weekend (May 18-21, 2017) in St. Louis, Missouri. Quilt Market, organized by Quilts, Inc., is a credentialed trade show that occurs twice a year. The location of each spring Market changes (next year will be in Portland), but the fall Market is always in Houston. Quilt Market is held in a convention center with hundreds of exhibitors in a traditional trade show format. Laura Piland was there and brings us this report.
Tony Lee advises to rethink how you calculate a true return on investment by factoring in new and strengthened relationships as well as orders.