Sep 10, 2024
Discover how crafty retailers and libraries are making creative pursuits more accessible by offering equipment rentals and maker spaces, helping hobbyists try new tools without the financial commitment.
Nov 15, 2022
If you have a product that you’d like to sell to a big box craft retailer, working with Creative Sales Consulting can ensure that you’re able to prove product-market fit, meet packaging requirements, and have supply chain and logistics ready.
Oct 16, 2022
In this webinar, retail expert Wendy Batten will share practical tips for small businesses to have the most profitable Q4 ever.
May 16, 2022
In this podcast interview, Kristina Burkey of Calliope Paperie in Natick, Massachusetts, talks about the path that led her to open a stationery store and what it’s like to be an independent retailer.
Apr 4, 2022
Kathryn Swanson is on a mission to make sewing affordable again, by freeing high-quality fibers from closets and passing goods from our fabric-wealthy elders to the creative hands of our youth.
Oct 4, 2021
In this panel discussion, we dive into what makes a brick-and-mortar retail shop successful including curating the product assortment, building community, training staff, running special events, and more.
May 10, 2021
Do you host live streams or virtual shopping events? If you don’t already, rethink that strategy since live stream shopping is the next big retail trend. Here’s how to get started.
Oct 2, 2020
Michaels recently announced a transformation of two of their stores in an effort to “re-imagine the optimal maker shopping experience.” We visit one to see what its really like.
Sep 24, 2020
Now that retail areas are re-opening for business, COVID-19 necessitates that safety procedures and sanitation precautions be in place. We look at how WEBS in Northampton, Massachusetts approached the process.
May 25, 2020
As retail store owners weigh how to safely reopen, curbside pickup provides an enticing middle ground for stores that want to increase local sales with less risk. With precautions in place, some craft businesses are using curbside service to connect with local customers — from a distance.