Selling Live on Facebook: A Quick-Start Guide
Selling live on Facebook can be a fantastic way to create a personalized shopping experience for your customers. Here’s a guide to getting started.
How to Reuse Content Across Social Platforms
Creating a quality piece of digital content takes time and effort. In this article by Melissa Megginson at Tailwind, you’ll learn to to best reuse that content on various social platforms for maximum impact.
How to Avoid Feeling Overwhelmed by All the Pinterest Updates
Do you feel overwhelmed by the constant changes to Pinterest? Expert Jennifer Priest explains how to focus on what’s important to make the most of the app by keeping your eye on the big picture.
Anti-Racism on Social Media with Queenie Johnson
In this webinar taught by Queenie Johnson, you’ll learn how to incorporate anti-racist content into your social media and business messaging, and when and how to post with confidence. This session is designed for white and BIPOC business owners, creators, and crafters who want to be change agents for equity.
Clubhouse: A Quickstart Guide
If you’re active on social media, you’ve probably heard of the new audio-only social media app, Clubhouse. Use your Quickstart Guide to familiarize yourself with how it works.
Keeping Up with the Instagram Algorithm
If you’re struggling to get your small business noticed on Instagram, you’re not alone. Constant updates to the app’s layout and the ways it measures engagement have been making social media management difficult for independent makers.
Getting Started With Instagram Reels
Instagram Reels is a new feature on the platform and a competitor to TikTok. Learn how to create these 15-second video clips set to music to make engaging videos for your audience in this step-by-step tutorial.
Why Crafters Are Flocking to TikTok
Learn how crafters are leveraging the TikTok platform to increase their exposure and expand their audience on social media.
How to Grow Your Instagram Account
In this panel discussion, three craft business owners with large Instagram followings explain how they use the platform to build an engaged audience.
10 Ways to Engage Customers During a Public Health Crisis
Read 10 tips – from what you can do immediately to what you can do when the crisis is over – from Craft Industry Alliance, complete with resources to help you ensure your small craft business stays connected to customers during this public health crisis.