Is Michaels’ new strategy of focusing on core makers paying off? Michaels Stores Inc. saw sales decline again in the third quarter of 2019 and downgraded its overall outlook for the year. And yet the company reported progress on its e-commerce and community initiatives.
Anne Oliver of Lolli & Grace has built a business based on her love of saturated color and hand embroidery. She’s found community on Instagram and through running Stitch Alongs and both have contributed to her success.
Being an artist-in-residence at a museum is a terrific opportunity to expand your skills artistically and professionally, particularly when it comes to the social and community aspects of your practice. Quiltmaker Tricia Royal shares her recent experience at the San Jose Museum of Quilts and Textiles.
WeCrochet is a new website and catalog from the company that owns Knit Picks. Dedicated to crochet, there are plans for magazines, books, and a podcast.
Creating a Facebook group for your business can be a great way to build community, giving your customers and fans a way to interact with each other and to learn from you. Here’s what you need to know to set one up successfully.
For many knitters too large of a stash can hamper creativity. Tinkknit is helping to solve that problem by creating an online marketplace where yarn lovers can sell their excess skeins and earn cash to support their hobby.
Rulers and needle gauges have always had a big role in fiber crafting, but Katy Westcott of the handmade accessories company Katrinkles has managed to turn standard wooden tools into a recognizable handmade brand.
Which digital cutting machine should you buy? We review the most popular models from Silhouette and Cricut so you can choose the right one for your needs.
In Etsy’s 3rd quarter earnings call on October 30 the company indicated they have a series of carrots and sticks to cajole sellers into adopting new initiatives such as free shipping and Etsy Ads.
Setting up an Amazon Influencer page is a great way to share your favorite things with your followers, earn income from affiliate marketing, and share your affiliate links in your newsletter without breaking the Amazon Affiliate program terms of service. Find out how in this helpful post from Shannon Fraser.