SNAP Conference is an annual event held in Salt Lake City, Utah, targeting creative bloggers/content creators. This year in 2019, it ran Thursday, Friday, and Saturday, April 11-13. In their own words from the conference’s website: “We’re joined by the best bloggers representing modern handmade, contemporary craft, mind-blowing home-based events, and DIY, along with dozens of creative entrepreneurs.” Stephanie Woodson was there and brings us this report.
Customers are like snowflakes; no two are alike. Some are wonderful people that reinforce your belief in humanity while others make you question why you ever got out of bed. Thankfully, most customers fall somewhere in the middle and are pleasant, happy people. It’s important to recognize the potential high maintenance customers before you accept their orders and to be aware of potential business challenges you may face. So how do you spot different personalities?
Get ready to be inspired! These talented handmade artists craft unique and amazing jewelry. There’s a lot of talent in the handmade jewelry space, here are 10 who’s designs and Instagram feeds inspire us every day!
In an effort to learn how to pack better — and lighter — for her next trip, Stephanie Escheveste asked some artists who do work on-the-go about what they pack. She found that each artist has their own unique set of art supplies, based on their own practice. Instead of packing their whole studio, they each select only the essential items and have found that the limitations actually help them be more creative.
Once you have completed our 30-point checklist, you’ll not only have looked into your blog’s overall performance, you’ll have discovered some esy tweaks that will get you more attention from your audience.
Changing your business name means undertaking quite a bit of time, effort, and financial outlay to successfully rebrand your business, while also bringing along your current customers and followers.
Partnerships between retail shops and indie makers can be fruitful and mutually supportive. Consignment can help craftspeople reach new customers, and offers a proving ground for makers interested in expanding into wholesale. Curious about what consignment means, and whether it’s a good fit for your business?
You’ve probably seen posts on Instagram, they have a little shopping bag icon in the corner. That icon is a product tag and it indicates that this is a post in which you can tap on that icon and learn more about the product in the image. This is called Shopping on Instagram, and you can use it to feature your products through your organic posts and Stories.
Fans of Ruth Bader Ginsburg rejoiced at her return to the Supreme Court a few weeks ago. Copyright holders were, perhaps, less excited when they read Ginsburg’s decision in Fourth Estate Public Benefit Corp. v. Wall-Street.Com. Although the decision merely clarifies a procedural point relating to infringement litigation, makers who vigorously protect their IP rights are concerned about the delay the Court’s decision will add to the already time-consuming process of copyright litigation.
Craftcation, the five-day business and makers’ conference held in Ventura, California, has once again served up a delightful mix of hands-on craft workshops, business classes, and problem-solving “think tanks” geared to makers and creative entrepreneurs. The event, which ran from April 3-7 and is now in its 8th year, attracted about 500 people, including presenters, sponsors, staff, and volunteers, many looking to start, build or refine their businesses while having fun and learning new skills. Roberta Wax was there and brings us this report.