How I Got Featured in the Press 250 Times

Laura Zander, founder of Jimmy Beans Wool, has been incredibly successful at getting press for her business. She says the most important thing is to understand what your story is really about and to reach out and tell it.

6 Expert Tips to Calm Your Nerves So You Can Give a Stellar Presentation

No matter how long you’ve been doing public presentations you likely still get that sick feeling in your stomach just before walking on stage. Public speaking anxiety is incredibly common. Although most of us struggle with it at least to some degree, there are tried and true techniques you can teach yourself that can make a big difference in your level of ease on stage.

How to Deal with Customer Complaints After You’ve Made the Sale

In a perfect world, business would run smoothly. Customers would never leave negative feedback or attack a merchant for a perceived injustice. Unfortunately, this isn’t a perfect world.  Sometimes you must take the good with the bad and adapt as situations arise.  So how do you handle difficult and stressful situations?  Are there ways to prevent misunderstandings and future problems?

Tips for Dealing with Difficult Customers

Customers are like snowflakes; no two are alike.  Some are wonderful people that reinforce your belief in humanity while others make you question why you ever got out of bed. Thankfully, most customers fall somewhere in the middle and are pleasant, happy people. It’s important to recognize the potential high maintenance customers before you accept their orders and to be aware of potential business challenges you may face.  So how do you spot different personalities? 

How to Integrate Shopify with MailChimp After the Breakup

Last week MailChimp threw the ecommerce world into a panic by announcing that they would no longer integrate with Shopify. The two companies were apparently unable to resolve a disagreement overcome to an agreement over a data privacy issue. Here’s how we recommend you proceed.

We Need More Words for Craft

The word craft is used for everything from the work of highly regarded makers, such as Faith Ringold and Beatrice Wood, to hobbyists who sew, knit, make pots, turn wood, and hammer iron, to the awful foam stickers that appear for birthday party ‘crafts.’ While none of these are less valid for what they are, there is a big difference. 

And with that comes the devaluing of the sublime, and the minimizing of what we hold dear. So, why don’t we have different words?

Recorded Webinar: Overcoming Customer Service Challenges in Your Business

When a customer walks into a brick-and-mortar, a shop owner smiles, says hi and gently inquires if the customer needs any help. But in today’s digitally-driven world, the perfect welcome-procedure isn’t so obvious. Between checking facebook messages, replying to tweets and battling your email inbox, it’s easy to feel overwhelmed by customers service demands with no time left for doing what you love… working on your product! In this webinar Stacey Trock gives you tips for communicating with customers in ways that are more positive and more efficient.

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