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Artist Coops Provide Community, Connection for Local Makers

Artist coops present an interesting opportunity to sell your work. A coop is an organization owned and democratically controlled by its members, and in the case of an artist coop, the organization can provide professional services for its members including gallery space or shelf space at its brick-and-mortar store location.

Coley International Helps Small Businesses Bring Products to Market

Coley International is a new consulting firm headed by Nichole Schneider, an experienced product developer, and sourcing specialist. With Coley, Schneider is focused on helping solo entrepreneurs and small business owners navigate the product manufacturing process from start to finish.

Affiliate Marketing: A Quick-Start Guide for Craft Businesses

You’ve heard the term “affiliate marketing”, but what is it? What does it mean for you, a crafting professional? Learn how affiliate marketing works and how to apply it to your craft business successfully, including the legal ins and outs.

Trade Show 101 + Wholesale 101

In these back-to-back sessions, you’ll learn how to set up your first trade show booth, grow your brand, and forge important connections by exhibiting at a trade show. And you’ll understand how to price and package your work for wholesale.

Point of Sale Systems: What are They and Why Do You Need One?

If you’re a crafty business owner that is selling goods or services, you need some way to process and track your sales transactions. These are point of sale (POS) systems and include the software you’re using to manage your sales transactions, inventory, customer relations, marketing efforts, and more, as well as the hardware you’re using to accomplish these tasks.

Build Your Business with a Membership Site

Learn to create a membership site for your business. Sarai Mitnick (Seamwork), Felicia Lo (School of SweetGeorgia) and Tanner Bell (Makers Gonna Learn) explain the ins and outs of building and marketing a successful membership.

Craft Instructors Test Out Airbnb Online Experiences

Starting in June, Airbnb announced it would expand its services to include Online Experiences, billed as “unique activities to do at home.” Craft instructors test it out and gain an audience there.

How to Set Up and Use an Amazon Influencer Page

Setting up an Amazon Influencer page is a great way to share your favorite things with your followers, earn income from affiliate marketing, and share your affiliate links in your newsletter without breaking the Amazon Affiliate program terms of service. Find out how in this helpful post from Shannon Fraser.

How to Monetize Your Blog with Mediavine

In this webinar, Heather Tullos from Mediavine will explain how to know when you’re ready to run ads on your blog, how to optimize your ad program, and more.

Create an Airbnb Experience as Part of Your Business Marketing Plan

Airbnb Experiences are one-of-a-kind activities, hosted by locals, in which people pay to participate. Aritsans and crafters who have Airbnb’s are adding Experiences to their rosters as a way to diversify their income, add an additional teaching venue to their rosters, and meet new people.

All About Amazon Handmade

In this webinar, you’ll learn the basics of selling your products on Amazon Handmade. Find out what it takes to make this ecommerce marketplace work for you including FBA, pricing, and SEO.

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