Getting Ahead of the Game by Preparing for the Holiday Season Now
Here are some concrete tasks you can work on over the next few weeks that will bring more people to your shop and convert them into customers.
The Return of the In-Person Craft Show
As more states lift restrictions on in-person gatherings, craft fairs and trade shows are coming back. We talk with attendees and organizers about what they’re anticipating.
Etsy to Acquire Resale Marketplace Depop
Etsy announced yesterday that it is acquiring resale marketplace, Depop, for $1.6 million. We look at why they made this acquisition and what it might mean for sellers.
Etsy SEO Checklist
If you sell on the marketplace, understanding how Etsy search works and optimizing your listings for the algorithm will improve your views, likes, and sales. Use this checklist to improve your SEO on Etsy.
How to Get Found in Etsy Search
If you’re an Etsy seller, learning how to get your items found in search is fundamental to finding success on the platform. The good news is that you, as a seller, have control over the most important factors in search placement. Learn how to get found in an Etsy Search in this in-depth how-do.
Point of Sale Systems: What are They and Why Do You Need One?
If you’re a crafty business owner that is selling goods or services, you need some way to process and track your sales transactions. These are point of sale (POS) systems and include the software you’re using to manage your sales transactions, inventory, customer relations, marketing efforts, and more, as well as the hardware you’re using to accomplish these tasks.
Mobile Payment Processing Cost Comparison
We’ve compared some of the most popular mobile processing services so you can choose wisely. See the table for an explanation of each field.
Hosting a Live Streaming Shopping Event: The Next Big Retail Trend
Do you host live streams or virtual shopping events? If you don’t already, rethink that strategy since live stream shopping is the next big retail trend. Here’s how to get started.
Best Tools to Sell PDFs Online
Selling PDFs is a big part of many craft businesses. Here are some options for handling the sales of these digital goods.
Legal Building Blocks: The Consignment Agreement
A consignment agreement is important when you’re leaving your goods in the possession of an authorized third party to sell. Kiffanie Stahle walks you through the short form and long form agreements so that you can protect your products or artwork.
Local Yarn Store Day is Returning April 17, 2021
Local Yarn Store Day is a special event designed to bring consumers into local yarn stores. It’s taking place for the fourth time and will be held this year on April 17, 2021.
Etsy’s Blockbuster Pandemic Year
Product sales on the craft marketplace Etsy more than doubled in 2020, to $10.3 billion making this a blockbuster year.
Threadymade Serves Up Pleated and Smocked Fashion Kits By Mail
Threadymade is a new craft kit company that provides pre-pleated and smocked fabrics for garment sewing at home
The Biggest Threat to Etsy at 15? Becoming Just Another Marketplace
According to Abby Glassenberg, Etsy is facing a crisis of resellers that threatens to erode the value of the marketplace’s brand.
The Ins and Outs of Selling Your Handmade Products with Uncommon Goods
Uncommon Goods is a catalog and website known for unique and quirky gifts. For makers, selling wholesale to Uncommon Goods can be a great opportunity to find a new, and large, audience.
SEWN Magazine: Stitched Together with Love
Roberta Wax profiles Michelle Morris, creator of SEWN Magazine, a fashion-forward, inclusive publication full of gorgeously photographed clothes and accessories, interviews with designers, and sewing tips and pattern resources.
2020 Trends in the European Craft Market, Looking Ahead to 2021
Representatives of a cross section of the European craft industry to weigh in on what changes they have seen in their business this year, and what trends they foresee for 2021.
Bolstered by High Sales, Etsy Prepares for a Highly Unusual Holiday Season
Etsy reported $2.6 billion in sales for Q3 2020, the second-highest quarter in its history. Mask sales are cooling as holiday shopping begins.
Crocheter Urges Makers to Dress-up Against Human Trafficking
Dominique Calvillo is leading a campaign to have knitters and sewists participate in Dressember to raise awareness and funds to fight human trafficking.
The Art of Giving Your Art
Roberta Wax breaks down the pros and cons of giving your art away.