Beautiful websites can still hide costly problems. Learn about five silent website issues—like broken links, slow load times, and expired security certificates—that may be driving customers away from your craft business without you realizing it.
As more sewists turn to PDF patterns, fabric shops have an opportunity to meet customer needs by offering large format pattern printing. This article explores the costs, pricing strategies, space requirements, and real-world experiences of shop owners who’ve added printing services to boost revenue, increase foot traffic, and build customer loyalty.
Discover how Stitch Buffalo empowers refugee women through textile arts, community partnerships, and creative entrepreneurship, transforming a neighborhood in the process.
Once considered a children’s craft material, polymer clay has evolved into a respected art medium embraced by jewelry designers, sculptors, and fine artists. Its versatility, affordability, and vibrant color possibilities make it a favorite among creatives seeking freedom to experiment. In this feature, writer Roberta G. Wax explores how polymer clay artists such as Adriana Allen, Michelle Butler, and Dr. Ron Lehocky are pushing the medium’s boundaries—from intricate floral earrings to heart-shaped pins that have raised thousands for charity. Discover how polymer clay’s accessibility and expressive potential continue to inspire a thriving global community of makers and collectors.
Discover what makes craft kits successful—from pricing and packaging to instructions and user experience—based on insights from leading kit makers.
Here are some concrete tasks you can work on over the next few weeks that will bring more people to your shop and convert them into customers.
Independent craft stores are exploring diversification—adding new products and services—to stay competitive and meet evolving customer interests in a changing market.
Some of the most beloved craft tools weren’t designed for crafters at all. Discover how companies like Valari, Thread Cutterz, and OttLite found unexpected success by listening to makers and embracing happy accidents that reshaped their businesses.
With all of the ecommerce choices out there, it can be difficult to know which option is best for you. We’ve built this calculator the will help you compare all of the most common platforms.
If there’s one common theme about tariffs right now it’s confusion. We look at the impact of tariffs between Canada and US.
Design theft is a common – and demoralizing – problem for creators. And sadly, the larger your audience, the more vulnerable you are.
The closure of all Joann stores marks a huge shift for the American craft community, leaving many without a go-to fabric and craft supply store. While this change is challenging, it also presents opportunities for local craft shops and creative reuse stores to welcome new customers. From independent fabric stores to secondhand craft supply options, there are still plenty of ways for crafters to find materials, support small businesses, and stay connected with their creative communities.
Craft show vendors can find many useful and inexpensive items at IKEA to use in their displays. Take a look at these IKEA hacks for your craft show setup to sell art prints, jewelry, pottery, clothing, home décor, and more!
Etsy sellers, do you need to contact Etsy, but are having trouble figuring out how? Here’s a direct link to Etsy chat.
A new product safety regulation coming into effect in December is about to make non-European sellers do a lot of extra work.
Discover how crafty retailers and libraries are making creative pursuits more accessible by offering equipment rentals and maker spaces, helping hobbyists try new tools without the financial commitment.
Etsy India’s operations have struggled since expanding into the market, facing numerous challenges such as management turnover, suspended seller onboarding, and issues with customer and seller support. Sellers have reported difficulties with tax and shipping procedures, poor customer service, and competition from established local e-commerce platforms like Amazon and Flipkart, leading many to question Etsy’s commitment to the Indian market.
Explore the impact of Swarovski’s 2020 exit from the DIY market on bead shops and designers, and how Preciosa crystals have stepped in to fill the gap. Discover insights from industry experts on the transition and the lasting effects on the crafting community.
Many craft shops are aiming to create a community atmosphere by adding beverages and snacks and even cocktails.
Many craft retailers now shop on Faire and craft brands sell their products wholesale on Faire. Here’s what you need to know.