May 11, 2023
There are myriad ways you can launch a new product or service. In this session, we’ll explore several methods including scarcity marketing, limited editions, limited time availability, sneak peek teasers, gift card hacks, and collaborations.
Oct 16, 2022
In this webinar, retail expert Wendy Batten will share practical tips for small businesses to have the most profitable Q4 ever.
Jun 2, 2022
In this webinar, business coach Logan Elliott will explain how to grow your creative business using the magic of partnerships and relationships.
Mar 29, 2022
Community strategist Ashleigh Brookshaw will show you how building an online community can help your business thrive. She’ll detail how to position your community for success each step of the way.
Jan 31, 2021
In this webinar, expert copywriter Ashlyn Carter will teach you how to create marketing copy that converts browsers into buyers. Learn to write words that sell, coaching customers through their potential objections, and making your brand stand out among the competition.
Jun 1, 2020
In this webinar, the founder of web and graphic design studio Aeolidia, Arianne Foulks, and one of Aeolidia’s designers, Christine Castro Hughes, explain how to create a compelling visual brand.
Jan 8, 2020
Collaborating with your favorite brands can be a win-win. You get to work with products you love and the brand gets authentic access to your audience. But how do you get started? In this webinar, you’ll hear from three influencers who’ve built brand collaborations into their craft businesses.
Apr 9, 2018
A MailChimp beta tester since 2009, Maeri Howard is here to help you get excited about using Mailchimp to Market your business smarter in this webinar!
Sep 6, 2017
Learn the power of podcasting to boost your creative business. In this webinar, Kara Gott Warner will show you how to identify podcasts that align with your brand, and etiquette for pitching yourself to get on a show.
Aug 16, 2017
Brick-and-mortar retailers are a cornerstone of the craft industry, but the retail environment is going through drastic changes right now. In this panel discussion, three brick-and-mortar craft shop owners will give us an honest picture of the challenges and opportunities they’re currently facing, and how designers and suppliers fit into the retail picture.
Sep 6, 2016
In this webinar we’ll discuss the importance of having an email marketing strategy for your business.
Jul 25, 2016
Your business started as a reflection of your carefully considered aesthetic. This webinar offers tips for translating that vision to online marketing tools.
Jul 4, 2016
How do you reach your buyers? How do you build trust? Tara Swiger teaches marketing to creative business owners and how to craft a business life they love.