Holiday Season Success Planning: A 2-Session Marketing Workshop
Join marketing expert Catherine Campbell for a two-session, hands-on workshop where you’ll plan your holiday marketing strategy.
Leveling Up Your Product Launches with Leanne Pressly
There are myriad ways you can launch a new product or service. In this session, we’ll explore several methods including scarcity marketing, limited editions, limited time availability, sneak peek teasers, gift card hacks, and collaborations.
Holiday Sales Success with Wendy Batten
In this webinar, retail expert Wendy Batten will share practical tips for small businesses to have the most profitable Q4 ever.
Build a Brand Community with Ashleigh Brookshaw
Community strategist Ashleigh Brookshaw will show you how building an online community can help your business thrive. She’ll detail how to position your community for success each step of the way.
How to Write Copy That Converts & Sells with Ashlyn Carter
In this webinar, expert copywriter Ashlyn Carter will teach you how to create marketing copy that converts browsers into buyers. Learn to write words that sell, coaching customers through their potential objections, and making your brand stand out among the competition.
How to Create a Compelling Visual Brand with Aeolidia
In this webinar, the founder of web and graphic design studio Aeolidia, Arianne Foulks, and one of Aeolidia’s designers, Christine Castro Hughes, explain how to create a compelling visual brand.
Working With Brands
Collaborating with your favorite brands can be a win-win. You get to work with products you love and the brand gets authentic access to your audience. But how do you get started? In this webinar, you’ll hear from three influencers who’ve built brand collaborations into their craft businesses.
Making the Most of MailChimp
A MailChimp beta tester since 2009, Maeri Howard is here to help you get excited about using Mailchimp to Market your business smarter in this webinar!
Harness the Power of Podcasts to Boost Your Business with Kara Gott Warner
Learn the power of podcasting to boost your creative business. In this webinar, Kara Gott Warner will show you how to identify podcasts that align with your brand, and etiquette for pitching yourself to get on a show.
Take a Peek into Retail Life with Three Brick-and-Mortar Craft Shop Owners
Brick-and-mortar retailers are a cornerstone of the craft industry, but the retail environment is going through drastic changes right now. In this panel discussion, three brick-and-mortar craft shop owners will give us an honest picture of the challenges and opportunities they’re currently facing, and how designers and suppliers fit into the retail picture.
Create a Compelling Newsletter
In this webinar we’ll discuss the importance of having an email marketing strategy for your business.
Craft a Consistent Online Presence
Your business started as a reflection of your carefully considered aesthetic. This webinar offers tips for translating that vision to online marketing tools.
Make Your Marketing Plan
How do you reach your buyers? How do you build trust? Tara Swiger teaches marketing to creative business owners and how to craft a business life they love.