Buy Now Pay Later Apps: What Craft Businesses Need to Know
What exactly is a Buy Now Pay Later app, and what are the benefits and risks to using one for your business? We review the pros and cons as well as the features of the most popular apps.
Ecommerce Platform Fees Calculator
With all of the ecommerce choices out there, it can be difficult to know which option is best for you. We’ve built this calculator the will help you compare all of the most common platforms.
Considering Selling on Creative Fabrica? Here’s What You Need to Know
Launched in June 2016, Creative Fabrica says it’s now the largest digital platform for crafters with over a million products for sale. We walk you through how the site works from the seller perspective.
Epic, Apple, and Our Small Knitting App
The founders of the knitting pattern app, Knitrino, speak out about Apple’s initial rejection of their app in the App Store.
What is Shopify 2.0 and Do You Need to Upgrade?
Over the summer in 2021, Shopify made a big announcement. They unveiled Online Store 2.0, which has several new features that merchants and developers alike have been asking for. It’s exciting! And it’s also new (and possibly overwhelming). So let’s dive into what’s changed exactly and what it means for your Shopify website.
Increase Your Newsletter Sign Ups With These Easy Tips
We break down steps you can take to build your newsletter list, including offering a compelling sign up incentive, creating a clear call to action, and featuring extra-special limited-time offers.
How to Choose the Best Platform for Your Website
Choosing the right website builder for your business can be overwhelming. We examine all of the major platforms, exploring features and pricing.
Organize Your Creative Business Using Airtable with Shannon McNab
In this webinar, surface designer and online instructor Shannon McNab will introduce you to Airtable, an app that she uses to organize her entire creative business. You’ll learn how you and your team can keep track of all your important information, allowing you to streamline your business and put some of your admin tasks on autopilot.
Mobile Payment Processing Cost Comparison
We’ve compared some of the most popular mobile processing services so you can choose wisely. See the table for an explanation of each field.
Landing Page Builders Round-Up
A well-designed landing page has a single call to action; visitors are asked to do one thing, such as enter their email address, in order to get what they want.
Best Tools to Sell PDFs Online
Selling PDFs is a big part of many craft businesses. Here are some options for handling the sales of these digital goods.
Build Your Business with a Membership Site
Learn to create a membership site for your business. Sarai Mitnick (Seamwork), Felicia Lo (School of SweetGeorgia) and Tanner Bell (Makers Gonna Learn) explain the ins and outs of building and marketing a successful membership.
The Biggest Threat to Etsy at 15? Becoming Just Another Marketplace
According to Abby Glassenberg, Etsy is facing a crisis of resellers that threatens to erode the value of the marketplace’s brand.
Make Your Virtual Workshop Stand Out: Best Practices for Teaching Online
During Covid-19 many craft instructors pivoted to teaching online, but online teaching isn’t exactly the same as teaching in person. Edie Eckman explains how you can provide the optimal experience for your online students.
How to Increase Your Shop’s Conversion Rate
Your site’s conversion rate is a metric that tells you how much of your traffic converts to paying customers and optimizing it is an efficient way to make more sales.
Gen Z Bypasses Etsy for Depop, a New Marketplace for Handmade
Depop is a new mobile marketplace with 21 million users, 90% of whom are 26 years old or younger. Crafters are finding success selling handmade goods on Depop, a competitor with Etsy.
Shopify Made Simple for Craft Businesses
In this webinar, Shopify expert Shelley Easter will walk you through setting up a Shopify shop including choosing a theme and apps, transitioning from Etsy, using the Shopify POS, and more.
What are Pinterest Story Pins?
Story Pins give users a new, in-depth way to display content on the social platform rather than just a snapshot by uploading an entire DIY as a single pin.
Knitrino is an App Poised to Disrupt the Knitting World
Knitrino is a new app that aims to disrupt the knitting pattern world by integrating all of the information a knitter needs including row-by-row pattern instructions, a progress keeper, a note-taking feature, and a colorwork option that shows color charts in the knitter’s selected yarn colors.
How to Make Your Website ADA Compliant: A Basic Guide
Curious about ADA requirements for business websites? An increasing number of plaintiffs are filing claims for damages against businesses, alleging that their websites aren’t accessible to all. Take your first steps at making your digital presence compliant with the ADA.