Aug 23, 2019
Some crafters have begun creating video content for TikTok, the social media app that’s with 1 billion active users (mostly teenagers). Content creators are recording DIY painting, sewing, and drawing tutorials and they’re finding significant audiences on this new social platform.
Aug 13, 2019
Paper Doll Blanket is a business started by two sisters who have learned over time how to create a product that meets their customers’ desires and is economical to produce. It’s been a learning curve, but they’ve embraced each step along the way.
Jul 15, 2019
The yarn industry continued to see a lot of action in the second quarter of 2019. Stacey Trock brings us this report on the latest news from this sector of the industry.
Jul 8, 2019
Spoonflower is a print-on-demand service that allows you to create your own design, upload it, and print it on fabric, wallpaper, and gift wrap. Designers have the option to sell their unique surface patterns on the Spoonflower Marketplace and receive a small percentage of each sale. The key to selling anything online is getting found and the same is true of the Spoonflower Marketplace. Use the tips to optimize your listings so that you can make the most of this platform.
Jul 1, 2019
Hashtags are an important discoverability tool on Instagram. They tell Instagram what your post is about and they help people who are interested in that content find you. Use these tips to help you do hashtag research so that your posts get more traffic.
Jun 9, 2019
Who makes the quilts you see on tv? This is a question Lindsey Rhodes had often asked herself whenever she spied a beautiful quilt in the background of her favorite shows. A quilter can recognize fabrics and block patterns and know when something is not mass-produced. Lindsey came to discover the answer to her question in a serendipitous moment! Seven of her quilts were recently bought to be set dressing on Season 3 of the Netflix series Ozark.
May 7, 2019
The yarn industry appears to be in the midst of industry-wide consolidation, with this quarter seeing even more acquisitions/mergers. Diversity in the industry and concerns over the inclusion of knitters/crocheters of all races, religions, genders, ages, sizes and socio-economic statuses has been the largest topic of discussion this quarter. Although the topic has simmered for years (decades?), the popular discussion began on Instagram in February and began on Instagram before moving to other social media networks and live events. Here’s a roundup of the latest news.
Apr 18, 2019
Get ready to be inspired! These talented handmade artists craft unique and amazing jewelry. There’s a lot of talent in the handmade jewelry space, here are 10 who’s designs and Instagram feeds inspire us every day!
Apr 15, 2019
Once you have completed our 30-point checklist, you’ll not only have looked into your blog’s overall performance, you’ll have discovered some easy tweaks that will get you more attention from your audience.
Apr 10, 2019
Craftcation, the five-day business and makers’ conference held in Ventura, California, has once again served up a delightful mix of hands-on craft workshops, business classes, and problem-solving “think tanks” geared to makers and creative entrepreneurs. The event, which ran from April 3-7 and is now in its 8th year, attracted about 500 people, including presenters, sponsors, staff, and volunteers, many looking to start, build or refine their businesses while having fun and learning new skills. Roberta Wax was there and brings us this report.