On Instagram, it is not easy, or even sometimes possible, to link your photos to content off of the app. There are only a handful of ways to provide a link to your followers to view something on your website or shop. Here’s how to get the most out of your Instagram profile link.
F+W Media International has undergone a management buyout and is reorganizing under the name David & Charles.
Sommer Street Associates is helping independent craft retailers find and order the best books for their shops, all in one place. Started by two former F+W employees, Sommer Street works as a go-between helping shops order from many different publishers, including self-published authors.
The yarn industry continued to see a lot of action in the second quarter of 2019. Stacey Trock brings us this report on the latest news from this sector of the industry.
Nancy’s Notions recently announced the closure of its retail store in Beaver Dam, Wisconsin. This longtime shopper says she’s saddened, but not surprised given the brand’s decline over the past few years.
Spoonflower is a print-on-demand service that allows you to create your own design, upload it, and print it on fabric, wallpaper, and gift wrap. Designers have the option to sell their unique surface patterns on the Spoonflower Marketplace and receive a small percentage of each sale. The key to selling anything online is getting found and the same is true of the Spoonflower Marketplace. Use the tips to optimize your listings so that you can make the most of this platform.
What do the Tour de France and Fleece have in common? They both involve spinning! Use these tips to drive sales during this special event.
Hashtags are an important discoverability tool on Instagram. They tell Instagram what your post is about and they help people who are interested in that content find you. Use these tips to help you do hashtag research so that your posts get more traffic.
It’s Christmas all year round for The Ornament Girl, Staci Ann Lowry, who turned an old-fashioned hobby into a business creating handmade, no-sew, fabric-covered ornaments.
Who makes the quilts you see on tv? This is a question Lindsey Rhodes had often asked herself whenever she spied a beautiful quilt in the background of her favorite shows. A quilter can recognize fabrics and block patterns and know when something is not mass-produced. Lindsey came to discover the answer to her question in a serendipitous moment! Seven of her quilts were recently bought to be set dressing on Season 3 of the Netflix series Ozark.