On today’s episode of the Craft Industry Alliance podcast we’re talking about goal setting and getting things done with my guest Elise Blaha Cripe.
Elise Blaha Cripe lives with her husband and two young daughters in San Diego, California. She has been sharing thoughts and DIY projects online since 2005, running an online shop of handmade goods since 2008 and in 2015 launched GET TO WORK BOOK, a day planner + goal setting journal. Her book, Big Dreams, Daily Joys, a guidebook to goal-setting, productivity and finding more space for the things you love, just launched this October.
This episode is sponsored by VAWAA.
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Elise says she has grown up online. She first started blogging while still in college and has shared parts of her life in a public way, through words a pictures, ever since. She shares how she has been able to be so consistent and continue to be present through all of life’s transitions.
We spend a lot of time talking about Instagram, a platform that Elise is perfectly suited for. She currently has 47.4K followers and she talks about the kinds of photos she takes, how she edits them, how she uses hashtags, and generally how she thinks about her Instagram strategy. Elise uses something she calls personal hashtags and she explains how those work. She uses A Color Story App to edit her photos.
In addition to all of her other projects, Elise also has a podcast. We talk about the benefits and challenges of podcasting and her internal questions about whether to continue.
Recently, Elise announced to her newsletter list that she would be moving out of the warehouse space she’s been renting for GET TO WORK BOOK and instead would be shipping the planners from her home garage. We talk about that decision, and the decision to share that news with her customers.
Elise has a new book out with Chronicle Books called Big Dreams, Daily Joys. We talk about the winding path that led to this book deal, how Elise figured out a way to share the process of writing a book while not actually sharing its contents, and what she learned from working with a publishing team.
And, of course, I ask Elise to recommend great stuff she’s loving right now. Elise recommends:
- Flodesk for email marketing
- Simple Geometric Quilting by Laura Preston
- Foldable Fiskars cutting mat
Catch up with Elise on Instagram to see what she’s up to on a daily basis, get your new 2020 GET TO TO WORK BOOK, and treat yourself to a copy of her new book, Big Dreams, Daily Joys.
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