On today’s episode of the Craft Industry Alliance podcast, we’re talking about art and illustration with my guest, Geninne Zlatkis.

Geninne is an artist living in Santa Fe, New Mexico with her husband Manolo, their two sons and a rescue puppy named Zorro. She was born in New York, but shortly after her parents began traveling around South America, where she lived in seven different countries and went to several English speaking schools. She studied architecture in Chile for a couple of years before graduating as a graphic artist in Mexico.

Geninne Zlatkis paintingOne of Geninne’s mixed media works.

Geninne works in a variety of media, including watercolor, ink, and pencil. She also sews, embroiders, and loves to hand carve rubber stamps. She loves birds, flowers, and has been taking photos since she was 15 years old.

geninne zlatkis drawingGeninne loves to paint birds.

geninne's packagingWhen you order something from Geninne’s shop she personalized your packaging.

geninne zlatkis studioA glimpse of Geninne’s studio.

geninne zlatkis journal pagesA page from Geninne’s calendar.

I have followed Geninne’s work for nearly a decade through her blog and now through her beautiful Instagram account. This is the first podcast interview she’s done and the first time I’ve heard her voice. It was truly a special experience and I hope you enjoy it as much as I did.

Enchanted“Enchanted” by Geninne Zlatkis.

We talk about:

  • The definition of home and the idea of making a home where ever you are
  • Geninne’s husband, Manolo, and the beautiful modern houses he builds. They live in each house while Manolo finishes it and then sell it.
  • How Geninne decides what to say yes to and what to say no to.
  • Being a collector of beautiful, handmade things.
  • Why working in watercolors and ink suits Geninne so well.
  • Why Geninne has chosen to stay on Etsy and what she sells there versus in her Big Cartel shop
  • Geninne’s book, Making an Impression, which was published by Lark Craft in 2012
  • Illustration Friday, which was Geninne’s introduction to sharing her art online
  • licensing designs with Galison (Geninne also has a fabric collection with Cloud9)
  • using Instagram to launch a new collection and Geninne’s decisions to post in both Spanish and English

Geninne mentions:

And, of course, I ask Geninne to recommend some great stuff she’s enjoying right now. Gennine recommends:

I recommend The Yarn Whisperer by Clara Parkes.


brindille and twig shortbrindille and twig logo

This episode is sponsored by Brindille & Twig, Scandinavian inspired sewing patterns for kid’s clothing from newborn through 5-6T. Designed to be sewn from knit fabrics, Brindille & Twig patterns are beautifully designed, modern, and functional. And almost all Brindille & Twig patterns are unisex, making them exceptionally versatile.


You can listen to the show right here by clicking on the arrow below, or subscribe in iTunes or Stitcher and listen on the go. If you enjoy the show, tell a friend about it. Thank you so much.

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