In this session, SEO specialist Zach Durbin will guide craft business owners through practical ways to enhance their website visibility using structured data and Google Merchant Center.
You want your online shop’s growth to be profitable and sustainable. You need more traffic, and you also need a site that maximizes sales. If you’ve been wondering, “What should I do next for my online shop?” this session with Arianne Foulks of Aeolidia is for you.
Learn how to create and grow a profitable affiliate program for your craft business and have other people promote your products for you.
In this webinar, Kelly Holmes of Sticky Blogging will give us a crash course on how to use Google Analytics 4 including the fastest way to find the most relevant information in the new dashboard.
Learn how to harness the power of Google SEO to be found by your perfect customers when they’re ready to buy. In this webinar, Meg Casebolt with show you how to get more traffic and sales from Google.
When you host a livestream shopping event you have the opportunity to create a personal, one-to-one feeling with your customers, providing an online shopping experience that comes directly from you as the shop owner. In this webinar, you’ll learn how to host a successful livestream shopping event.
Join us for this webinar with Arianne Foulks of web design firm Aeolidia to find out what makes a website work, and learn about some features that could increase sales.
In this webinar, Lauren Keplinger will explain how to use Etsy as an ecommerce sales funnel to drive traffic and sales directly to your website.
Learn to create a membership site for your business. Sarai Mitnick (Seamwork), Felicia Lo (School of SweetGeorgia) and Tanner Bell (Makers Gonna Learn) explain the ins and outs of building and marketing a successful membership.
Often all you need is a fresh set of PR-tuned eyes to tell you how to improve your assets and what to adjust on your website so that you know you’re putting your best foot forward when pitching your work to publications. In this webinar, Nora Wolf and Kirsten Larson of Wolf Craft PR will workshop 4 members’ businesses live, providing actionable tips to help them meet their PR goals.
In this webinar, Shopify expert Shelley Easter will walk you through setting up a Shopify shop including choosing a theme and apps, transitioning from Etsy, using the Shopify POS, and more.
In this webinar, SEO expert Kelly Holmes explains the most important things you can do as a website owners to ensure that you’re getting organic search traffic from Google.
In this webinar, Etsy expert Sarah Sewell helps three Craft Industry Alliance members to optimize their Etsy shops.
In this webinar, Heather Tullos from Mediavine will explain how to know when you’re ready to run ads on your blog, how to optimize your ad program, and more.
In this webinar, you’ll learn the basics of selling your products on Amazon Handmade. Find out what it takes to make this ecommerce marketplace work for you including FBA, pricing, and SEO.
In this webinar, you’ll learn expert tips and tricks to create a Squarespace website for your craft business from expert Paige Brunton.
During this webinar, Etsy expert Sarah Sewell helps three Craft Industry Alliance members to optimize their Etsy shops.
Kim Herrington teaches online entrepreneurs how to leave an indelible mark on the world and change their lives by creating opportunity & financial success.
In this webinar, expert Samantha Barnes will explain how craft business owners can use Google Analytics, a powerful information tool, in a practical way.