Strategies for Encouraging More Reviews
Whether you choose to collect reviews organically or take a more active role in tracking customer feedback, here are some honest and helpful strategies for reminding people to take the time and write a review.
How to Get Started with Overhead Videos … At Any Skill Level
Social media strategist and video creator Jennifer Priest recently led a webinar for CIA called Know What Works: Make Videos that Capture Attention. She put together this list of suggested video equipment for all skill levels.
Make Videos that Capture Attention
Social media strategist and video creator Jennifer Priest will lead you through workflows and methods for creating video content on a budget and in very little time. In this webinar, we’ll discuss live video, social media video, and other ways to create and share video content in the context of your business.
Learn to Create Easy, Professional-Quality Craft Videos to Share Online
This webinar is a primer on planning a video, writing a script, shooting, and editing for your creative business by expert Joy Macdonnell.
Help Customers Find Your Brand Videos with Search Engine Optimization
Customers — and search engines — love videos. Getting your videos seen by your target audience starts with practicing search engine optimization for video.
What’s Working on Facebook Live 6 Months In
Many craft business owners have experimented with Facebook Live and for some live video has become an integral part of their marketing strategies.
Go Live: The Potential of Live Streaming for Craft Businesses
“We’re entering this new golden age of video,” Mark Zuckerburg recently told BuzzFeed News. “I wouldn’t be surprised if you fast forward five years and most of the content that people see on Facebook and are sharing on a day-to-day basis is video.”
I Filmed 250 ‘Quilty’ Episodes and All I Got Was This Encyclopedia of Knowledge About Filming Online Tutorials
The first few episodes were rough. But I had a passion to teach beginners and what we lacked in process knowledge we made up for by being stoked about the project.
Podcast Episode #40: Creativebug with Kelly Wilkinson and Liana Allday
Watching someone make something is an ideal way to learn a new craft. I think video is an incredibly exciting new frontier in craft publishing and I’m especially excited by […]
Podcast Episode #35: Robert Mahar
Video instruction is definitely going to play a role in the future of craft media. Watching someone sew, or paint, or fold paper can convey a complex technique easily in […]